How much does admission to the special exhibition cost?

Admission is according to the museum 4 euros for adults, 3 euros reduced, and 2 euros for children and youths aged 6 to 18.

What are the opening hours?

The museum is open from Tuesday to Sunday from 9 am to 5 pm, additionally on the first Monday of the month from 9 am to 5 pm.

Is the museum accessible?

The museum is largely accessible. For wheelchairs and larger strollers, there is an accessible entrance via the back entrance in the museum courtyard.

Are there guided tours or educational offerings?

Yes, the Natural History Museum offers guided tours and workshops. Bookings for educational institutions are possible from six persons.

How do I get to the Natural History Museum Potsdam?

The museum is located at Breiten Straße 13 in Potsdam and is easily accessible by train, tram, and bus. It is about a 20-minute walk from the main train station.

Is photography allowed?

Information regarding the photography policy will follow on the museum's homepage or from visitor services.

A small owl tells a big nature conservation story at the Natural History Museum Potsdam

Name: Special Exhibition "Attention Owl! A Sign for Nature Conservation"
Start: 2026-05-17T19:05:00+02:00
End: 2026-09-13T19:00:00+02:00
Location: Naturkundemuseum Potsdam

A small owl, a big sign: This special exhibition makes nature conservation visible

At the Natural History Museum Potsdam, the special exhibition Attention Owl! A Sign for Nature Conservation puts a symbol in the spotlight that has become a familiar image for protected nature over decades. The exhibition tells the story of the nature conservation owl, its creation, design, and significance for environmental education and cultural memory.

From Sign to Icon of Nature Conservation

Erna and Kurt Kretschmann shaped an idea that created a symbol recognized in Brandenburg and beyond. The exhibition examines the historical development of the long-eared owl on a yellow background and situates it within the nature conservation efforts of the GDR and its later nationwide reception. This provides a perspective on graphics, sign culture, and environmental history that goes far beyond a single sign.

A Museum Between Natural History and the Present

The Natural History Museum Potsdam showcases the biodiversity of Brandenburg in its exhibitions, from insects and birds to mammals and fish. The special exhibition integrates into this museum educational perspective and connects collection, curation, and cultural education with a clear message: Nature conservation begins with awareness.

Exhibition Atmosphere and Visitor Experience

Upon entering the rooms, visitors encounter a quiet, focused exhibition atmosphere. Historical photos, signs, and narrative stations open up a broader interpretation: not only the motif of the owl is in focus, but also its impact in public space. This results in an artistic experience at the intersection of graphics, symbolism, and environmental ethics.

For Families, School Classes, and Culture Enthusiasts

The special exhibition is suitable for visitors who wish to think about natural history, design, and social memory together. Families discover a vivid approach to the topic of nature conservation, while those interested in cultural history can delve deeper into the political and visual dimensions of the symbol. Guided tours and educational offerings complement the visit meaningfully.

Conclusion

Attention Owl! is more than an exhibition about a sign. It clearly demonstrates how a graphic symbol can become part of cultural memory. Anyone wishing to experience nature, history, and museum communication in one visit should see this special exhibition at the Natural History Museum Potsdam live.